Impact of social media and social networking on human behavior


The impact of social media and social networks on human behavior and society is considered a key reality. Although the terms social media and social networking may seem interchangeable, in reality the two topics are not the same i.e. there are certain differences between the two.

Basically, social media is a platform for disseminating information. On the other hand, social networks are a platform to communicate with each other. There is a similarity between these two platforms, that is, they both focus on online activities.
Various social media activities include photo sharing, blogging, social gaming, social networking, video sharing, corporate networking, virtual worlds, reviews and more. The biggest social media platforms are Facebook, Instagram, Twitter, YouTube and TikTok. On the other hand, common examples of social media sites or platforms include Facebook, Instagram, Twitter, and LinkedIn. We can describe social media as an internet-based means of publishing or delivering digital content, where readers can fully interact. It is a computer technology that facilitates the sharing of ideas, thoughts and information through the creation of networks or virtual communities.
Basically, social media is the use of web technology as an interactive medium, with a large audience. Social networks, on the other hand, aim to create a network, to create both professional and personal activities and to maintain an interactive environment. The purpose of social media is to create conversations and buzz, but the purpose of social media is to nurture relationships by creating a network. The message is transmitted to the user via social networks. On the other hand, relationships are built on the involvement of two-way communication in social networks.
Social networks not only benefit themselves, but also the community. In fact, they are sometimes called “social capital” because they pay so much. Social capital is the value that comes from social networks or groups of people that enable people to do things they cannot do on their own. The social capital of our society is linked to our well-being. Social networks are an important part of a healthy community and personal well-being and it is essential that these networks are accessible to everyone in the community.
Just as social media has changed people’s ability to think, it also controls people’s behavior and social behavior. Social media has created a new style of communication that has a huge impact on people’s daily lives. As people’s daily use of social media increases exponentially, it is gradually having a huge impact on their behavior. But in this case, good and bad effects coexist. Being able to share people’s opinions on social media increases their creativity and confidence.
Social media games can create social bonds, improve a person’s self-efficacy, increase knowledge, flexibility and self-control. Through social media, students can learn how to succeed in real life and how to deal with failure. Not only individuals, family, relatives or friends, but also teachers, students, doctors, engineers, businessmen, lawyers, bureaucrats and people from all walks of life are involved in the media social media (especially Facebook, YouTube) in various ways. As a result of such involvement, the awareness and knowledge of all involved increases daily, which helps them form positive and negative attitudes in various ways. Hence, it affects their decision-making process. Social media connections with family, friends, relatives, government security agencies, etc. make people feel much safer when they go out.
The good side as well as the bad side of social networks are not less. Face-to-face interaction is essential for personality development, learning social skills and communication skills, but it has been taken out of people’s lives, especially the younger generation, leading them to antisocial or irrational behavior. Many students become inattentive in reading and writing as they are more dependent on social media. By dint of being too immersed in it, they give up respecting adults or abandoning social values ​​and ethics. As a result, various family and social crimes and problems arise.
People from different professions and social classes have an opportunity to compare each other’s life/living conditions through social media and they become dissatisfied thinking about their current situation, which leads to self-esteem issues. self and depression. For example, when private teachers registered with DFO think of the mountain of differences between the salary scale and benefits of government teachers and their own salary scale and benefits (even though the two communities have the same degrees and teach at their students according to the same program and books). This makes them dissatisfied and inferior, which lowers their morale and has a negative effect on their performance. But there is also a silver lining to such comparisons on social media. And it is that, through such a review, the community of teachers registered with DFO can be made aware of the public-private inequality and bring the matter to the attention of the competent authorities.
Violent games on social media have resulted in violent tendencies and abnormal behaviors among children and adolescents. This led to the emergence of a class of suicidal criminals known as “miner’s gangs”. Online social media is often used as a tool to spread negativity and rumours, which has led to an increase in violence in society. Jealousy in the minds of others is now considered a deadly disease in a person’s creative work on social media.
One thing can be said in the last comment that the need for information and communication technologies to improve our people, our nation, especially the young society is undeniable. This is why we have to accept the good aspects of social media and social networks and weed out the bad aspects. And through this, it will be possible to transform the country’s workforce into an ideal and efficient human resource.

The author is Assistant Professor, Department of Management, Sankuchail Degree College, Burichang, Cumilla. E-mail: [email protected]


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